About Our Sponsors

Here's a snippet of corporate information about the companies who have made the Student Design Awards 2008 possible, you might find it useful when you put together your design and case study - or if you are lucky enough to be the winner of the creative job for a year!

Walkers - Sponsors of the POPAI Student Design Awards 2008

Walkers are the No 1 brand in the UK* and we spend over £25 million in Marketing support - more than all the other bagged snack manufacturers put together

"At Walkers, we take our consumers and our products seriously, not ourselves. We are passionate about producing, selling and marketing great tasting crisps, and it is thisfocus on quality and exciting innovation that is the key to our continued success. In the last two years we have launched exciting new products such as Nobby’s snacks, Potato Heads, Sunbites and Sensations Olive Oil crisps, as well as reducing saturated fat in our core range by a massive 70%! We’re passionate about producing the best crisps possible, and maintaining Walkers place as one of life’s simple pleasures.

Our high profile marketing activities intensify the nation’s desire for our products and at Walkers, marketing is as much about sharp commercial thinking as creativity; our combination of courage and pragmatism has proved a real winner.

Our Point of Purchase solutions continue to be hugely successful in providing consumers with education and access to the 'Crisps & Snacks' category and demonstrate that after implementation sales increase. Given our success and breadth of experience we are proud to sponsor this competition and are looking forward to reviewing the entries."

Simon Rowe, Merchandising Manager PepsiCo UK 

* Source Marketing 25th August 2004

** Source AC Nielsen Media Research 2005 
 

Capital - Providers of a Student Design Scholarship 2008

Capital delivers solutions that help retailers and brand owners develop innovative and creative marketing campaigns. The company offers a comprehensive range of services available from concept design to delivery of wide format and 3D POS display materials. Founded in 1980, Capital employs over 150 people and is based in East London.

In the summer of 2007, the company relocated from Stratford to Beckton a few miles away to a new, purpose built, state-of-the-art, environmentally friendly building on to the Gemini Business Park, which is being developed exclusively for companies being relocated from the 2012 “Olympic Zone”.

The Company is also committed to maintaining and improving on its comprehensive environmental policy. Capital, currently hold approvals for ISO9001 & ISO 14001, FSC/PEFC and are working towards Carbon Neutral status.

arken - Providers of a Student Design Scholarship 2008

arken design & manufacture highly creative, retail display and merchandising solutions for the point of purchase. Having created displays for sectors such as consumer electronics, cosmetics, tobacco, jewellery and automotive their experience and knowledge from concept through to installation is vast. As a result arken have won numerous awards for their highly effective displays.

The company also manufactures off the shelf & customised graphic display products including poster frames, lightboxes, freestanding signs, pavement & forecourt signs. Operating  from their manufacturing facility in Newmarket, Suffolk., the company employs just over 100 staff and holds IS0 9001:2000 certification. 

arken is continually analysing the environmental services available to businesses as well as the impact raw materials, manufacture, distribution and re-cycling of P-O-P materials is having on the environment as a whole. arken are also researching how they can become carbon neutral in the future.